Source: NAMA and SIIA

Presenter: Jill Fick, Sr. Project Director, Readex ResearchDo you know where your customers spend their most time on media? What types of channels they turn to make buying decisions? How their media habits have changed over the past two years?

Join us for an exclusive look at the 2024 Ag Media Channel Study, produced by SIIA Media’s Ag Media Council and Readex Research.

This 60-minute webinar will offer a deep dive into how the ag community uses media, including:

โ€ขWeekly media usage

โ€ขHow media influences the purchase journey

โ€ขThe enduring viability of print as a key marketing channel

โ€ขHow media usage differs across key customer demographics such as age and income

To register click here.