Best Of NAMA Winners Announced, John Deere Is The Grand Champion

Source: Agri Marketing magazine

Last night, the National Agri-Marketing Association (NAMA) named the National winners of its “Best of NAMA” contest at its awards ceremony held last evening at the Sheraton Crown Center hotel in Kansas City.

The Best of NAMA awards program honors the best work in agricultural communications. Actually, the best of the best, since companies and agencies must first qualify through regional competition to advance to the national level.

Winners were judged by a panel of agri-marketing professionals who rate ads and marketing materials. There are 63 categories ranging from print to broadcast to social. Audiences within the ag industry include crop and livestock producers, retailers and other influencers.

Here are the Best of NAMA national winners:

Grand Champion: John Deere, agency: Signal Theory.
Entry title: Women In Ag “A Different Kind Of Crown” campaign.

Public Relations: Channel a Bayer seed brand, agency: HLK.
Entry title: Seedsmen Ignite 2023.

Digital: BASF, agency: VML.
Entry title: Layered Residuals Keep Pigweed Away.

Consumer: IL Farm Families Coalition including IL Beef Assn, IL Corn, IL Farm Bureau, IL Pork Producers, IL Soybean Assn and Midwest Dairy, agency: MorganMyers
Entry title: Illinois Farm Families We Are The 96: The Corporation.

Specialty: Environmental Sciences U.S., Inc., agency: HLK.
Entry Title: Share The Spark Project Campaign.

This is the 66th year of the contest.